With the advancement and development of technology, people’s requirements for outdoor advertising carriers or media have increased significantly compared to the past. Traditional light boxes, posters, and paper media have obviously been unable to meet people’s growing needs, so outdoor high-definition LED displays have come to the fore and quickly It has become the new favorite of advertisers and advertisers, and it has also become a new trend in the development of new media.

    However, the proliferation of outdoor advertising LED displays is accompanied by a series of negative problems, including the image of the city. The LED display screen can indeed brighten the city and release information when it is working, but it is like a "scar" in the city when it is "resting", which is incompatible with the surrounding environment and greatly affects the beauty of the city. , Destroying the scenery of the city.

    Due to the emergence of these problems, the approval of the installation of outdoor large screens has become more and more cumbersome, and the management of outdoor advertising has become more and more strict. This restricts the development of new outdoor advertising media to a certain extent, and restricts the space for this new type of information dissemination medium to display its talents.

    In this context, LED light bar screens, curtain screens, curtain wall screens, grating screens and other products emerged at the historic moment. With the continuous development and improvement of technology, LED transparent screens turned out and began to gradually replace the former. The application field of curtain wall has occupied an increasingly important position.

    Transparent LED display is a new type of display technology, it has a permeability of about 70% to 90%, and the thickness of the panel is about 10mm. Therefore, the LED unit panel can be installed close to the glass from behind the glass, and the unit size can be customized according to the glass size, which has little effect on the lighting and perspective of the glass curtain wall, and is convenient for installation and maintenance.

    It not only integrates all the advantages of conventional outdoor high-definition LED displays, but also eliminates the aesthetic problems of the city to the greatest extent. Because it is mostly installed behind the glass curtain wall, even when it is not working during the day, it will not have any impact on the surrounding environment. At the same time, because it adopts a new form of indoor advertising and outdoor communication, it circumvents the approval of outdoor advertising.

    In addition, with the acceleration of urban construction, the glass curtain wall, a high-end, atmospheric building material, has gradually become popular. The transparent screen is light and thin, does not require a steel frame structure, is easy to install and maintain, and has good permeability. It can be said to be a hit with the glass curtain wall. Not only does it have no sense of contradiction when applied to the glass curtain wall, but also because of its fashion, beautiful, modern and technological atmosphere, it adds a special beauty to the urban architecture. Therefore, the LED transparent screen has won everyone's unanimous recognition in the market, and has received widespread attention and enthusiasm.